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  1. Honda Village Uses an Online Chat Platform to Connect with Millennials, Turning Positive Customer Experiences into Growth

    Honda Village is a Honda dealership and service center serving the greater Boston area. It is part of the Village Automotive Group, which was founded in 1963. Honda Village is a well-known and respected leader in the automotive industry and in their local community. One reason for their lasting success? A focus on customer experiences. From […]

    July 16, 2019 https://blog.openbay.com/honda-village-uses-an-online-chat-platform-to-connect-with-millennials-turning-positive-customer-experiences-into-growth/
  2. Did Millennials Kill American Car Culture?

    It’s been a rite of passage for generations: the American 16th birthday means getting your own car, allowing you freedom right when you’re starting to ache for it the most. It’s a symbol of independence and a taste of adulthood, the first real signal that childhood is in your rearview mirror and your whole adult […]

    June 10, 2019 https://blog.openbay.com/did-millennials-kill-american-car-culture/
  3. Get Your Business Ready for Gen Z: Millennial Auto Trends Part III

    In 10 Years, Your Buyers Will Be From Gen Z. Will You Be Ready? We are all familiar with Baby Boomers, Millennials, Gen Xers and Gen Yers, but how much do we know about the latest Gen Z? The Pew Research Center began studying the largest generation, Millennials, in 2009. Ten years later, researchers saw […]

    April 23, 2019 https://blog.openbay.com/get-your-business-ready-for-gen-z-millennial-auto-trends-part-iii/
  4. ‘Adulting’: How Millennials Are Shaping Auto Trends Part II

    We’ve heard all the adages about millennials before. They’re entitled. They constantly need praise in order to be motivated. They whine about wanting to work remotely. They switch jobs too often. They live in their parents’ basements and can’t stand on their own two feet. Their lives take place as much online as they do […]

    April 12, 2019 https://blog.openbay.com/adulting-how-millennials-are-shaping-auto-trends-part-ii/
  5. Don’t Make Me Wait, Call or Think: Millennials and Auto Care Part I

    2019 is the first year in US history that the number of millennials surpassed the number of baby boomers. Today, there are about 79.8 million millennials in the U.S. (ages 23 to 38 in 2019), while the total number of baby boomers (ages 55 to 73 in 2019) is 74.1 million. As baby boomers reach […]

    March 26, 2019 https://blog.openbay.com/dont-make-me-wait-call-or-think-millennials-and-auto-care-part-i/
  6. Openbay Aligns Auto Care Businesses With Millennial Buying Habits, Introduces 
New Automotive Service Professional Mobile App for Android

    NEWS  FOR IMMEDIATE RELEASE Openbay Aligns Auto Care Businesses With Millennial Buying Habits, Introduces New Automotive Service Professional Mobile App for Android Next generation auto-care businesses in alignment with today’s consumer buying behavior gain a significant competitive advantage CAMBRIDGE, MA, June 5, 2017 – Openbay, an award-winning online marketplace for consumer auto repair and provider of […]

    June 5, 2017 https://blog.openbay.com/openbay-aligns-auto-care-businesses-millennial-buying-habits-introduces-%e2%80%a8new-automotive-service-professional-mobile-app-android/
  7. Don’t Overlook this Simple Retention Tactic: Put Today’s and Tomorrow’s Customers in Need of Auto Repair and Service in the Driver’s Seat

    Overlooking a Simple Retention Tactic Sending out service reminders via e-mail or text, making follow-up calls, mailing postcards, scheduling next visits at the time of car delivery — there are many tactics automotive service-repair businesses can use to retain customers. But one simple tactic is often overlooked: empowerment.  The customers of today, and tomorrow, live […]

    May 11, 2021 https://blog.openbay.com/dont-overlook-this-simple-retention-tactic-put-todays-and-tomorrows-customers-in-need-of-auto-repair-and-service-in-the-drivers-seat/
  8. ‘Now is the Time to Make a Change’: How BlueSky Tire & Auto Service Gives Today’s Consumers First-Class Service Using an Intelligent, Automated Chat Platform

    “Our vision is to do business the way today’s consumers want to do business,” says George Kingman, President of Advanced Shop Leadership. “This led us to Openbay Otis, the innovative and automated intelligent chat platform from Openbay.” George brings decades of leadership and automotive industry expertise to ASL. He currently serves as Managing Partner of […]

    April 20, 2021 https://blog.openbay.com/now-is-the-time-to-make-a-change-how-bluesky-tire-auto-service-gives-todays-consumers-first-class-service-using-an-intelligent-automated-chat-platform/
  9. Virtual Roundtable: How NAPA AutoCare Center Owners are Using Openbay Otis Intelligent Chat to Engage Consumers and Grow Services

    Openbay sits down with NAPA AutoCare Center Business Owners Brandon Harrell and Tim Hollenshade to discuss Openbay Otis intelligent chat

    March 17, 2021 https://blog.openbay.com/virtual-roundtable-how-napa-autocare-center-owners-are-using-openbay-otis-intelligent-chat-to-engage-consumers-and-grow-services/
  10. News: Openbay Mobile and Web Platforms Set the Benchmark for Convenient Automotive Repair and Service

    Openbay Mobile and Web Platforms Set the Benchmark for Convenient Automotive Repair and Service Vehicle owners who download, book, and complete a service using the new iOS app will receive $10 off their initial service Cambridge, MA – [Businesswire] March 16, 2021 — Openbay, Inc. the leading and award-winning e-commerce automotive service marketplace and SaaS company […]

    March 16, 2021 https://blog.openbay.com/news-openbay-mobile-and-web-platforms-set-the-benchmark-for-convenient-automotive-repair-and-service/