Openbay vehicle owners consider several factors when deciding whether to book service at your business, including location, ratings and reviews, amenities, and, of course, price. Today we’re going […]
Service Center Resources
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Marketing Strategies for Auto Repair Shops: Blogging, Social & Co-Marketing Tips
Hubspot, the ‘inbound marketing’ company in Boston, recently hosted its massive INBOUND conference here in Boston. We joined, with an eye toward learning some useful marketing strategies for […]
Industry News / Industry Profiles / Maintenance Tips / Service Center Resources
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Meet Lauren Fix, The Car Coach
There’s $62 billion of undone automotive maintenance each year, and Lauren “The Car Coach®” Fix is on a mission to change that. The aptly named Lauren “Fix” is […]
Industry News / Service Center Resources
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Social Media Tips for Small Businesses: Get Started Today
You know your shop needs to be on social media. After all, it’s where your customers are — 75% of adults in the U.S. who are on the […]
Mechanics Advice / Service Center Resources
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What is a Mobile Mechanic? Profile of a Young, Boston-Area Entrepreneur
Mobile mechanics tend to do well on Openbay’s platform. This is due in large part to the convenience factor — mobile mechanics travel directly to the vehicle to fix […]
Industry News / Industry Profiles / Service Center Resources
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Shop Owner, Frank Leutz, on His Journey & Two Auto-Care Industry Challenges
We’re always on the lookout for interesting repair shop owners and operators to interview, and anyone who knows Frank Leutz knows he fits the bill, and breaks the […]
Mechanics Advice / Service Center Resources
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Things You Shouldn’t Say to Your Mechanic
Before you head off to your automotive technician, make sure you don’t run afoul of some basic ‘service lane etiquette.’ We spoke with some technicians (or mechanics), shop […]
Industry Profiles / Service Center Resources
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This Repair Shop Owner’s Unconventional Response to the Recession
If you’re working in the auto care industry and haven’t yet come across Audra Fordin, you might be living under a rock. Audra’s a rare breed – she’s […]
Car Tech / Industry News / Service Center Resources
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Challenges & Trends in the Future of the Automotive Aftermarket
Today, the Auto Care Association hosted a fascinating teleforum on the auto care industry called “Top Business Challenges for 2016 and How to Solve Them” with the following panelists: […]