Women 10

 

Top Problems Women Face at the Auto Shop and How to Avoid Them

Car repair is a stressful, nerve-wracking experience for anyone. As you anxiously sit in the auto shop waiting room, you can’t help but ask yourself, “What problems will the mechanic find? How much will this cost me? Can I trust that I’m getting the best price?” In the male-dominated auto repair industry, a common assumption […]

March 8, 2019 More
 

Meet Ruby Davis, founder of ChickDriven: Auto Reviews & Car Advice for Women

 Following ChickDriven‘s recent review of Openbay, we connected with the site’s founder, Ruby Davis, to learn more about her new venture. ChickDriven touts itself as “America’s primary car website for women.” It features a new perspective on automotive reviews and general car advice for women.   Davis had just returned from the SEMA show, where […]

November 11, 2016 More
 

Meet Lauren Fix, The Car Coach

There’s $62 billion of undone automotive maintenance each year, and Lauren “The Car Coach®” Fix is on a mission to change that. The aptly named Lauren “Fix” is an ASE-certified automotive technician. She regularly appears in a host of national media outlets, giving car-care tips as a spokesperson for the nonprofit Car Care Council. In addition, […]

August 2, 2016 More
 

Meet Bob, Who Shares Secrets of a Successful, Half-Century-Old Business

Bonded Transmission & Auto Repair is a family business that’s been around for 55 years and has been nationally recognized as an efficient, successful business. The shop isn’t located in a high-traffic area, and it doesn’t offer the lowest prices. Bonded’s commitment to customer service and delivering top-notch work is what has earned the business […]

July 13, 2016 More
 

Patrice Banks, Head of Girls Auto Clinic, Views Auto-Care Challenges As Her Opportunity

Women are making headlines in the automotive world – according to Frost & Sullivan, most licensed drivers are women, women influence 91% of automotive purchases, and more women than men are “schooling themselves before walking into a dealership or garage by researching on the Internet or among their peer groups.” Despite the large composition of […]

June 27, 2016 More
 

3 Things You Need to Know About Your Car

Happy National Car Care Month! At this year’s New York International Auto Show, we attended a panel discussion about women and the automotive world, and wrote it up here: Women, Auto Care & the Power of the Purse. Lexus generously hosted the event, and afterward, we caught up with panelist, Audra Fordin, founder of Women […]

April 26, 2016 More
 

Women, Car Care & The Power of the Purse

It’s National Car Care Month! Did you know that women play a leading role in 85% of auto purchases, and play a large role in how it’s serviced? At this year’s New York Auto Show, we attended a panel discussion, hosted by Lexus, about women buying and servicing vehicles. Panelists were (left to right below): […]

April 18, 2016 More
 

This Repair Shop Owner's Unconventional Response to the Recession

If you’re working in the auto care industry and haven’t yet come across Audra Fordin, you might be living under a rock. Audra’s a rare breed – she’s a female mechanic who owns her own shop, Great Bear Auto Repair, in Flushing, NY. Her “Women Auto Know” program, to empower women drivers, has earned Audra […]

February 2, 2016 More
 

"Car Apps You Should Know"- Openbay covered on Fox66 TV

Exciting news – auto expert, Jill Ciminillo, who wrote the piece, “Auto Apps You Should Know About” was interviewed on Flint’s FOX66 TV talking about Openbay! As noted in the segment, “There’s no headache quite like a sudden, large car repair bill. For Angela Moore in Genesee County, it’s also intimidating.” Like many, Angela is concerned […]

August 6, 2015 More
 

Top Problems Women Face When Going to the Mechanic

I think almost everybody faces some element of anxiety when they visit their auto mechanic. But after talking with many female friends, coworkers, and family members of mine, it seemed like their anxiety rode a little higher. So I wanted to get it down on paper – well, internet paper – what some of their […]

October 12, 2012 More