This article is for automotive service professionals. It focuses on how to better serve customers in ways to meet their expectations. How and when a shop communicates with their customers is key. Texting is just one component of a customer’s expectations. How often do you have an important question for your customer, but you just […]
Hubspot, the ‘inbound marketing’ company in Boston, recently hosted its massive INBOUND conference here in Boston. We joined, with an eye toward learning some useful marketing strategies for auto repair shops, so we could share with our community of service providers. The focus of INBOUND was — appropriately — “inbound” marketing, or creating content — […]
Service providers are sometimes so busy managing the comings and goings and fixings of vehicles that it’s easy to forget what a pain in the neck it can be to be on the other side, as a vehicle owner. Not only are they without a car or truck for hours to days on end, but they’re […]
Openbay, an award-winning online e-commerce marketplace for automotive repair and services and a provider of SaaS-based solutions for the automotive care industry, is transforming the experience for automotive repair and service for consumers and the way that automotive care businesses acquire and service customers.